Why LaunchBR

The Baton Rouge Area Chamber estimates that 98% of business in the Capital Region are small business (less than $1,000,000 net worth and owned by people with net worths of less than $400,000). As Baton Rouge grows and becomes a city that is increasingly focused on the economic development of all its residents, small business development has emerged as a critical component of the our economic viability.The Baton Rouge Area Chamber states in their 2016 report that nearly 70% of the local workforce was employed by small businesses, a 6% increase from 2010. This upward trend was expected to continue, especially given the increase in both minority- and locally- owned businesses. Small businesses, especially those that are locally owned, create job opportunities and drive economic growth in smaller geographic locations making them a key component of economic development and job growth.